Who is jd/ can I speak to jd?
We’re often asked what “JD” stands for. The answer is simple - it’s an acronym forJewellery Design, the name that started it all. Behind the initials are Gail and Roger, the creative minds shaping every JD piece. And while Gail is often called JD herself, she doesn’t mind in the slightest.
Why do you work by appointment?
As our brand continued to grow, so did the demand for our time and attention. We wanted to ensure that every client who walked through our doors received the care and focus they deserve. Before moving to an appointment-only model, it wasn’t unusual to have several groups waiting at once, which is something that didn't feel aligned with the service we want to provide.
At JD, customer experience has always been at the heart of what we do. By offering private appointments, we’re able to create a more personal, relaxed, and considered experience - one where you’ll never feel rushed, only valued.
Do you repair jewellery?
We certainly do. At JD, we love thinking beyond the ordinary - finding creative, lasting solutions that truly work for you. Let’s arrange a time to chat; we like to allow around 30 minutes for a thoughtful discussion.
Where are you located?
Our design studio is nestled at 42 Western Hills Drive, SH1, Whangārei - you’ll find us in the iconic round house (look for the red sign-we are hard to miss!).
I’m not in Whangarei, can you still help me?
Absolutely. We have the pleasure of working with clients across New Zealand, as well as from Australia and the Pacific Islands. If visiting our design studio isn’t possible, we can connect via phone, email, Zoom, or FaceTime - ensuring a seamless and personalised experience, wherever you are. At JD, we believe that where there’s a will, there’s always a way.
Do you charge a fee for an appointment?
Appointments are complimentary, and all quotes are provided without obligation. Our goal is never to pressure - rather, we aim to structure our time so we can give each client the considered, attentive experience they deserve.
Do I need to book an appointment to view the Cabinet Collection?
Yes please. We want to ensure you have the time and space to explore our collection and try on anything that captures your heart. There is no pressure to purchase - we are often likened to an art gallery, a place where it’s just as enjoyable to browse and appreciate the craftsmanship as it is to select a piece.
How long do appointments take and how far in advance should I book?
We allow one hour for your initial design appointment per piece. During this time, we will explore your ideas, try on different styles, and discuss the practical details of your design. Where possible, we aim to provide a preliminary quote during the session, though occasionally we may need a little time to finalise details.
For repairs, resizing, or valuation appointments, we schedule 30 minutes. While we generally book a week in advance, we do our best to reserve spaces for clients travelling from afar or those needing short-notice appointments.
Do you do valuations for insurance purposes?
We do offer valuations. Each piece is assessed by an independent valuer, who provides a detailed, itemised certificate. Valuations are $150 per piece and are typically completed within 10–15 business days. Should you require an urgent valuation, please contact us to discuss pricing and expedited timeframes.